{"id":576,"date":"2017-08-28T16:12:52","date_gmt":"2017-08-28T14:12:52","guid":{"rendered":"http:\/\/normandiemkt.fr\/?p=576"},"modified":"2017-08-28T16:12:52","modified_gmt":"2017-08-28T14:12:52","slug":"57-visiteurs-viennent-smartphones-tablettes","status":"publish","type":"post","link":"https:\/\/normandiemkt.fr\/actualite-internet\/57-visiteurs-viennent-smartphones-tablettes","title":{"rendered":"57% de vos visiteurs viennent des smartphones et tablettes"},"content":{"rendered":"

En 2015, Google avait annonc\u00e9 pour la premi\u00e8re fois que certaines recherches mobiles avaient d\u00e9pass\u00e9 les recherches Desktop<\/strong>. Ce nombre a continu\u00e9 de cro\u00eetre, bien que la soci\u00e9t\u00e9 n’ait pas fourni de nouvelles donn\u00e9es.
\nLors d’un r\u00e9cent \u00e9v\u00e9nement de presse, un repr\u00e9sentant de Google a d\u00e9clar\u00e9 que la \u00ab\u00a0grande majorit\u00e9\u00a0\u00bb des recherches \u00e9taient maintenant mobiles<\/strong>. Cependant, ce n’est pas officiel et n’a pas \u00e9t\u00e9 affirm\u00e9 par l\u2019entreprise.
\nEn l’absence d\u2019annonces officielles de Google et Bing, des soci\u00e9t\u00e9s tiers ont cherch\u00e9 \u00e0 conna\u00eetre les nouveaux chiffres des volumes de trafic mobile par rapport au Desktop. Par exemple, la soci\u00e9t\u00e9 BrightEdge<\/a> a signal\u00e9 que 57\u00a0% du trafic de ses clients provenait de smartphones et de tablettes.<\/p>\n

Trafic Mobile vs. PC aux US (clients BrightEdge)<\/h2>\n

\"Trafic<\/a>
\nDans certains secteurs (par exemple, la restauration), les chiffres peuvent \u00eatre sup\u00e9rieurs aux 57\u00a0% et atteindre 70\u00a0%<\/strong>. G\u00e9n\u00e9ralement, les secteurs touchant un publique plus jeunes g\u00e9n\u00e8rent d\u2019avantage de trafic mobile.
\nEn accord avec BrightEdge, la soci\u00e9t\u00e9 StatCounter<\/a> rapporte que son trafic mobile aux \u00c9tats-Unis (smartphones + tablettes) est maintenant d’environ 54 pour cent de son trafic total.
\nNotre recommandation est que toutes les entreprises devraient optimiser leur site pour les plateformes mobiles et les ordinateurs de bureau.<\/p>\n

\n

\u00ab\u00a0Si les entreprises n’optimisent leur site pour tous les multim\u00e9dias, elles risquent de mal comprendre les opportunit\u00e9s et les menaces qui les affectent\u00a0\u00bb.<\/p>\n<\/blockquote>\n","protected":false},"excerpt":{"rendered":"

En 2015, Google avait annonc\u00e9 pour la premi\u00e8re fois que certaines recherches mobiles avaient d\u00e9pass\u00e9 les recherches Desktop. Ce nombre a continu\u00e9 de cro\u00eetre, bien que la soci\u00e9t\u00e9 n’ait pas fourni de nouvelles donn\u00e9es. Lors d’un r\u00e9cent \u00e9v\u00e9nement de presse, un repr\u00e9sentant de Google a d\u00e9clar\u00e9 que la \u00ab\u00a0grande majorit\u00e9\u00a0\u00bb des recherches \u00e9taient maintenant mobiles. […]<\/p>\n","protected":false},"author":2,"featured_media":578,"comment_status":"open","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"jetpack_post_was_ever_published":false,"_jetpack_newsletter_access":"","_jetpack_dont_email_post_to_subs":false,"_jetpack_newsletter_tier_id":0,"footnotes":""},"categories":[2],"tags":[6],"acf":[],"yoast_head":"\n57% de vos visiteurs viennent des smartphones et tablettes - Normandie Mkt<\/title>\n<meta name=\"description\" content=\"En 2015, Google avait annonc\u00e9 pour la premi\u00e8re fois que certaines recherches mobiles avaient d\u00e9pass\u00e9 les recherches Desktop\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/normandiemkt.fr\/actualite-internet\/57-visiteurs-viennent-smartphones-tablettes\" \/>\n<meta property=\"og:locale\" content=\"fr_FR\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"57% de vos visiteurs viennent des smartphones et tablettes - Normandie Mkt\" \/>\n<meta property=\"og:description\" content=\"En 2015, Google avait annonc\u00e9 pour la premi\u00e8re fois que certaines recherches mobiles avaient d\u00e9pass\u00e9 les recherches Desktop\" \/>\n<meta property=\"og:url\" content=\"https:\/\/normandiemkt.fr\/actualite-internet\/57-visiteurs-viennent-smartphones-tablettes\" \/>\n<meta property=\"og:site_name\" content=\"Normandie Mkt\" \/>\n<meta property=\"article:publisher\" content=\"https:\/\/www.facebook.com\/normandiemkt\/\" \/>\n<meta property=\"article:published_time\" content=\"2017-08-28T14:12:52+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/i0.wp.com\/normandiemkt.fr\/wp-content\/uploads\/2017\/08\/57-visiteurs-viennent-smartphones-tablettes.jpg?fit=650%2C450&ssl=1\" \/>\n\t<meta property=\"og:image:width\" content=\"650\" \/>\n\t<meta property=\"og:image:height\" content=\"450\" \/>\n\t<meta property=\"og:image:type\" content=\"image\/jpeg\" \/>\n<meta name=\"author\" content=\"Redaction Normandie Mkt\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:creator\" content=\"@NormandieMkt\" \/>\n<meta name=\"twitter:site\" content=\"@NormandieMkt\" \/>\n<meta name=\"twitter:label1\" content=\"\u00c9crit par\" \/>\n\t<meta name=\"twitter:data1\" content=\"Redaction Normandie Mkt\" \/>\n\t<meta name=\"twitter:label2\" content=\"Dur\u00e9e de lecture estim\u00e9e\" \/>\n\t<meta name=\"twitter:data2\" content=\"1 minute\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\/\/schema.org\",\"@graph\":[{\"@type\":\"Article\",\"@id\":\"https:\/\/normandiemkt.fr\/actualite-internet\/57-visiteurs-viennent-smartphones-tablettes#article\",\"isPartOf\":{\"@id\":\"https:\/\/normandiemkt.fr\/actualite-internet\/57-visiteurs-viennent-smartphones-tablettes\"},\"author\":{\"name\":\"Redaction Normandie Mkt\",\"@id\":\"https:\/\/normandiemkt.fr\/#\/schema\/person\/2649829600977991b5286bdbecd2177c\"},\"headline\":\"57% de vos visiteurs viennent des smartphones et tablettes\",\"datePublished\":\"2017-08-28T14:12:52+00:00\",\"dateModified\":\"2017-08-28T14:12:52+00:00\",\"mainEntityOfPage\":{\"@id\":\"https:\/\/normandiemkt.fr\/actualite-internet\/57-visiteurs-viennent-smartphones-tablettes\"},\"wordCount\":247,\"commentCount\":0,\"publisher\":{\"@id\":\"https:\/\/normandiemkt.fr\/#organization\"},\"image\":{\"@id\":\"https:\/\/normandiemkt.fr\/actualite-internet\/57-visiteurs-viennent-smartphones-tablettes#primaryimage\"},\"thumbnailUrl\":\"https:\/\/normandiemkt.fr\/wp-content\/uploads\/2017\/08\/57-visiteurs-viennent-smartphones-tablettes.jpg\",\"keywords\":[\"SEO\"],\"articleSection\":[\"Actualit\u00e9 Internet\"],\"inLanguage\":\"fr-FR\",\"potentialAction\":[{\"@type\":\"CommentAction\",\"name\":\"Comment\",\"target\":[\"https:\/\/normandiemkt.fr\/actualite-internet\/57-visiteurs-viennent-smartphones-tablettes#respond\"]}]},{\"@type\":\"WebPage\",\"@id\":\"https:\/\/normandiemkt.fr\/actualite-internet\/57-visiteurs-viennent-smartphones-tablettes\",\"url\":\"https:\/\/normandiemkt.fr\/actualite-internet\/57-visiteurs-viennent-smartphones-tablettes\",\"name\":\"57% de vos visiteurs viennent des smartphones et tablettes - Normandie Mkt\",\"isPartOf\":{\"@id\":\"https:\/\/normandiemkt.fr\/#website\"},\"primaryImageOfPage\":{\"@id\":\"https:\/\/normandiemkt.fr\/actualite-internet\/57-visiteurs-viennent-smartphones-tablettes#primaryimage\"},\"image\":{\"@id\":\"https:\/\/normandiemkt.fr\/actualite-internet\/57-visiteurs-viennent-smartphones-tablettes#primaryimage\"},\"thumbnailUrl\":\"https:\/\/normandiemkt.fr\/wp-content\/uploads\/2017\/08\/57-visiteurs-viennent-smartphones-tablettes.jpg\",\"datePublished\":\"2017-08-28T14:12:52+00:00\",\"dateModified\":\"2017-08-28T14:12:52+00:00\",\"description\":\"En 2015, Google avait annonc\u00e9 pour la premi\u00e8re fois que certaines recherches mobiles avaient d\u00e9pass\u00e9 les recherches Desktop\",\"breadcrumb\":{\"@id\":\"https:\/\/normandiemkt.fr\/actualite-internet\/57-visiteurs-viennent-smartphones-tablettes#breadcrumb\"},\"inLanguage\":\"fr-FR\",\"potentialAction\":[{\"@type\":\"ReadAction\",\"target\":[\"https:\/\/normandiemkt.fr\/actualite-internet\/57-visiteurs-viennent-smartphones-tablettes\"]}]},{\"@type\":\"ImageObject\",\"inLanguage\":\"fr-FR\",\"@id\":\"https:\/\/normandiemkt.fr\/actualite-internet\/57-visiteurs-viennent-smartphones-tablettes#primaryimage\",\"url\":\"https:\/\/normandiemkt.fr\/wp-content\/uploads\/2017\/08\/57-visiteurs-viennent-smartphones-tablettes.jpg\",\"contentUrl\":\"https:\/\/normandiemkt.fr\/wp-content\/uploads\/2017\/08\/57-visiteurs-viennent-smartphones-tablettes.jpg\",\"width\":650,\"height\":450},{\"@type\":\"BreadcrumbList\",\"@id\":\"https:\/\/normandiemkt.fr\/actualite-internet\/57-visiteurs-viennent-smartphones-tablettes#breadcrumb\",\"itemListElement\":[{\"@type\":\"ListItem\",\"position\":1,\"name\":\"Accueil\",\"item\":\"https:\/\/normandiemkt.fr\/\"},{\"@type\":\"ListItem\",\"position\":2,\"name\":\"57% de vos visiteurs viennent des smartphones et tablettes\"}]},{\"@type\":\"WebSite\",\"@id\":\"https:\/\/normandiemkt.fr\/#website\",\"url\":\"https:\/\/normandiemkt.fr\/\",\"name\":\"Normandie Mkt\",\"description\":\"Agence SEO Caen [R\u00e9f\u00e9rencement Naturel]\",\"publisher\":{\"@id\":\"https:\/\/normandiemkt.fr\/#organization\"},\"potentialAction\":[{\"@type\":\"SearchAction\",\"target\":{\"@type\":\"EntryPoint\",\"urlTemplate\":\"https:\/\/normandiemkt.fr\/?s={search_term_string}\"},\"query-input\":\"required name=search_term_string\"}],\"inLanguage\":\"fr-FR\"},{\"@type\":\"Organization\",\"@id\":\"https:\/\/normandiemkt.fr\/#organization\",\"name\":\"Normandie Mkt\",\"url\":\"https:\/\/normandiemkt.fr\/\",\"logo\":{\"@type\":\"ImageObject\",\"inLanguage\":\"fr-FR\",\"@id\":\"https:\/\/normandiemkt.fr\/#\/schema\/logo\/image\/\",\"url\":\"https:\/\/normandiemkt.fr\/wp-content\/uploads\/2023\/04\/Favicon-Normandie-Mkt-2023-V3.png\",\"contentUrl\":\"https:\/\/normandiemkt.fr\/wp-content\/uploads\/2023\/04\/Favicon-Normandie-Mkt-2023-V3.png\",\"width\":512,\"height\":512,\"caption\":\"Normandie Mkt\"},\"image\":{\"@id\":\"https:\/\/normandiemkt.fr\/#\/schema\/logo\/image\/\"},\"sameAs\":[\"https:\/\/www.facebook.com\/normandiemkt\/\",\"https:\/\/twitter.com\/NormandieMkt\",\"https:\/\/www.linkedin.com\/company\/normandie-mkt\/\"]},{\"@type\":\"Person\",\"@id\":\"https:\/\/normandiemkt.fr\/#\/schema\/person\/2649829600977991b5286bdbecd2177c\",\"name\":\"Redaction Normandie Mkt\",\"image\":{\"@type\":\"ImageObject\",\"inLanguage\":\"fr-FR\",\"@id\":\"https:\/\/normandiemkt.fr\/#\/schema\/person\/image\/\",\"url\":\"https:\/\/secure.gravatar.com\/avatar\/db9bb5dab8dcf03364b931583bf34683?s=96&d=mm&r=g\",\"contentUrl\":\"https:\/\/secure.gravatar.com\/avatar\/db9bb5dab8dcf03364b931583bf34683?s=96&d=mm&r=g\",\"caption\":\"Redaction Normandie Mkt\"}}]}<\/script>\n<!-- \/ Yoast SEO plugin. -->","yoast_head_json":{"title":"57% de vos visiteurs viennent des smartphones et tablettes - Normandie Mkt","description":"En 2015, Google avait annonc\u00e9 pour la premi\u00e8re fois que certaines recherches mobiles avaient d\u00e9pass\u00e9 les recherches Desktop","robots":{"index":"index","follow":"follow","max-snippet":"max-snippet:-1","max-image-preview":"max-image-preview:large","max-video-preview":"max-video-preview:-1"},"canonical":"https:\/\/normandiemkt.fr\/actualite-internet\/57-visiteurs-viennent-smartphones-tablettes","og_locale":"fr_FR","og_type":"article","og_title":"57% de vos visiteurs viennent des smartphones et tablettes - Normandie Mkt","og_description":"En 2015, Google avait annonc\u00e9 pour la premi\u00e8re fois que certaines recherches mobiles avaient d\u00e9pass\u00e9 les recherches Desktop","og_url":"https:\/\/normandiemkt.fr\/actualite-internet\/57-visiteurs-viennent-smartphones-tablettes","og_site_name":"Normandie Mkt","article_publisher":"https:\/\/www.facebook.com\/normandiemkt\/","article_published_time":"2017-08-28T14:12:52+00:00","og_image":[{"width":650,"height":450,"url":"https:\/\/i0.wp.com\/normandiemkt.fr\/wp-content\/uploads\/2017\/08\/57-visiteurs-viennent-smartphones-tablettes.jpg?fit=650%2C450&ssl=1","type":"image\/jpeg"}],"author":"Redaction Normandie Mkt","twitter_card":"summary_large_image","twitter_creator":"@NormandieMkt","twitter_site":"@NormandieMkt","twitter_misc":{"\u00c9crit par":"Redaction Normandie Mkt","Dur\u00e9e de lecture estim\u00e9e":"1 minute"},"schema":{"@context":"https:\/\/schema.org","@graph":[{"@type":"Article","@id":"https:\/\/normandiemkt.fr\/actualite-internet\/57-visiteurs-viennent-smartphones-tablettes#article","isPartOf":{"@id":"https:\/\/normandiemkt.fr\/actualite-internet\/57-visiteurs-viennent-smartphones-tablettes"},"author":{"name":"Redaction Normandie Mkt","@id":"https:\/\/normandiemkt.fr\/#\/schema\/person\/2649829600977991b5286bdbecd2177c"},"headline":"57% de vos visiteurs viennent des smartphones et tablettes","datePublished":"2017-08-28T14:12:52+00:00","dateModified":"2017-08-28T14:12:52+00:00","mainEntityOfPage":{"@id":"https:\/\/normandiemkt.fr\/actualite-internet\/57-visiteurs-viennent-smartphones-tablettes"},"wordCount":247,"commentCount":0,"publisher":{"@id":"https:\/\/normandiemkt.fr\/#organization"},"image":{"@id":"https:\/\/normandiemkt.fr\/actualite-internet\/57-visiteurs-viennent-smartphones-tablettes#primaryimage"},"thumbnailUrl":"https:\/\/normandiemkt.fr\/wp-content\/uploads\/2017\/08\/57-visiteurs-viennent-smartphones-tablettes.jpg","keywords":["SEO"],"articleSection":["Actualit\u00e9 Internet"],"inLanguage":"fr-FR","potentialAction":[{"@type":"CommentAction","name":"Comment","target":["https:\/\/normandiemkt.fr\/actualite-internet\/57-visiteurs-viennent-smartphones-tablettes#respond"]}]},{"@type":"WebPage","@id":"https:\/\/normandiemkt.fr\/actualite-internet\/57-visiteurs-viennent-smartphones-tablettes","url":"https:\/\/normandiemkt.fr\/actualite-internet\/57-visiteurs-viennent-smartphones-tablettes","name":"57% de vos visiteurs viennent des smartphones et tablettes - Normandie Mkt","isPartOf":{"@id":"https:\/\/normandiemkt.fr\/#website"},"primaryImageOfPage":{"@id":"https:\/\/normandiemkt.fr\/actualite-internet\/57-visiteurs-viennent-smartphones-tablettes#primaryimage"},"image":{"@id":"https:\/\/normandiemkt.fr\/actualite-internet\/57-visiteurs-viennent-smartphones-tablettes#primaryimage"},"thumbnailUrl":"https:\/\/normandiemkt.fr\/wp-content\/uploads\/2017\/08\/57-visiteurs-viennent-smartphones-tablettes.jpg","datePublished":"2017-08-28T14:12:52+00:00","dateModified":"2017-08-28T14:12:52+00:00","description":"En 2015, Google avait annonc\u00e9 pour la premi\u00e8re fois que certaines recherches mobiles avaient d\u00e9pass\u00e9 les recherches Desktop","breadcrumb":{"@id":"https:\/\/normandiemkt.fr\/actualite-internet\/57-visiteurs-viennent-smartphones-tablettes#breadcrumb"},"inLanguage":"fr-FR","potentialAction":[{"@type":"ReadAction","target":["https:\/\/normandiemkt.fr\/actualite-internet\/57-visiteurs-viennent-smartphones-tablettes"]}]},{"@type":"ImageObject","inLanguage":"fr-FR","@id":"https:\/\/normandiemkt.fr\/actualite-internet\/57-visiteurs-viennent-smartphones-tablettes#primaryimage","url":"https:\/\/normandiemkt.fr\/wp-content\/uploads\/2017\/08\/57-visiteurs-viennent-smartphones-tablettes.jpg","contentUrl":"https:\/\/normandiemkt.fr\/wp-content\/uploads\/2017\/08\/57-visiteurs-viennent-smartphones-tablettes.jpg","width":650,"height":450},{"@type":"BreadcrumbList","@id":"https:\/\/normandiemkt.fr\/actualite-internet\/57-visiteurs-viennent-smartphones-tablettes#breadcrumb","itemListElement":[{"@type":"ListItem","position":1,"name":"Accueil","item":"https:\/\/normandiemkt.fr\/"},{"@type":"ListItem","position":2,"name":"57% de vos visiteurs viennent des smartphones et tablettes"}]},{"@type":"WebSite","@id":"https:\/\/normandiemkt.fr\/#website","url":"https:\/\/normandiemkt.fr\/","name":"Normandie Mkt","description":"Agence SEO Caen [R\u00e9f\u00e9rencement Naturel]","publisher":{"@id":"https:\/\/normandiemkt.fr\/#organization"},"potentialAction":[{"@type":"SearchAction","target":{"@type":"EntryPoint","urlTemplate":"https:\/\/normandiemkt.fr\/?s={search_term_string}"},"query-input":"required name=search_term_string"}],"inLanguage":"fr-FR"},{"@type":"Organization","@id":"https:\/\/normandiemkt.fr\/#organization","name":"Normandie Mkt","url":"https:\/\/normandiemkt.fr\/","logo":{"@type":"ImageObject","inLanguage":"fr-FR","@id":"https:\/\/normandiemkt.fr\/#\/schema\/logo\/image\/","url":"https:\/\/normandiemkt.fr\/wp-content\/uploads\/2023\/04\/Favicon-Normandie-Mkt-2023-V3.png","contentUrl":"https:\/\/normandiemkt.fr\/wp-content\/uploads\/2023\/04\/Favicon-Normandie-Mkt-2023-V3.png","width":512,"height":512,"caption":"Normandie Mkt"},"image":{"@id":"https:\/\/normandiemkt.fr\/#\/schema\/logo\/image\/"},"sameAs":["https:\/\/www.facebook.com\/normandiemkt\/","https:\/\/twitter.com\/NormandieMkt","https:\/\/www.linkedin.com\/company\/normandie-mkt\/"]},{"@type":"Person","@id":"https:\/\/normandiemkt.fr\/#\/schema\/person\/2649829600977991b5286bdbecd2177c","name":"Redaction Normandie Mkt","image":{"@type":"ImageObject","inLanguage":"fr-FR","@id":"https:\/\/normandiemkt.fr\/#\/schema\/person\/image\/","url":"https:\/\/secure.gravatar.com\/avatar\/db9bb5dab8dcf03364b931583bf34683?s=96&d=mm&r=g","contentUrl":"https:\/\/secure.gravatar.com\/avatar\/db9bb5dab8dcf03364b931583bf34683?s=96&d=mm&r=g","caption":"Redaction Normandie Mkt"}}]}},"jetpack_featured_media_url":"https:\/\/normandiemkt.fr\/wp-content\/uploads\/2017\/08\/57-visiteurs-viennent-smartphones-tablettes.jpg","jetpack_sharing_enabled":true,"jetpack_shortlink":"https:\/\/wp.me\/p8Z6EK-9i","_links":{"self":[{"href":"https:\/\/normandiemkt.fr\/wp-json\/wp\/v2\/posts\/576"}],"collection":[{"href":"https:\/\/normandiemkt.fr\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/normandiemkt.fr\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/normandiemkt.fr\/wp-json\/wp\/v2\/users\/2"}],"replies":[{"embeddable":true,"href":"https:\/\/normandiemkt.fr\/wp-json\/wp\/v2\/comments?post=576"}],"version-history":[{"count":0,"href":"https:\/\/normandiemkt.fr\/wp-json\/wp\/v2\/posts\/576\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/normandiemkt.fr\/wp-json\/wp\/v2\/media\/578"}],"wp:attachment":[{"href":"https:\/\/normandiemkt.fr\/wp-json\/wp\/v2\/media?parent=576"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/normandiemkt.fr\/wp-json\/wp\/v2\/categories?post=576"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/normandiemkt.fr\/wp-json\/wp\/v2\/tags?post=576"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}